4 Reasons to Brand Your Corporate Clothing with Embroidery
If you want to get your brand recognised and build customer or client loyalty, the use of promotional clothing is one of the most cost-effective and efficient ways of doing this. Gifting promotional gifts or giving your staff and clients branded apparel made of high-quality materials and attractive branding will go a long way towards creating a presence for your brand, product or service.
While many companies stick to screen printing to do the branding, embroidery is one of the best ways to achieve a high-quality look and for the branding to stay attractive. It is essential that branded items are durable and attractive, as sloppy or faded branding creates an impression of shabbiness, and faded branding makes the brand less visible. Embroidery has many advantages when it comes to branding your corporate and promotional items.
- Durability: Embroidery that is expertly done will ensure that the brand remains clear and visible for a longer time than most screen printed items. When it comes to corporate uniforms, embroidery can withstand the regular washing and ironing, and general wear and tear that is usually associated with constant use of the items. Because the embroidery is woven into the fabric, it stays intact a lot longer and will show off your brand or logo for a long time.
- Great designs: Developments in the embroidery industry, new technology and better graphic abilities of new machines now allow us to create outstanding designs and to represent these effectively on just about any fabric. Designs can even be embroidered with 3D effects and other special effects can be created. Whether you need embroidery in Pretoria or anywhere else in the country, we are able to provide extremely high-quality branding with embroidery, and will even create samples for you wherever you are.
- Tailoring: One of the biggest plus points of using embroidery is that the branding can be specifically custom made and tailored to the design of the particular article or item of clothing. This means that branding can be applied in a range of shapes, styles or designs to suit the particular item that it is embroidered on, with much greater effect.
- Branding for value: It is very important that your branded items are of high quality and that the branding is expertly done. High-value apparel and other items, such as quality towels or golf shirts, are usually embroidered rather than printed, as this creates a perception of good taste – which makes the branded article and your brand more desirable.
At Top to Toe, we have been providing outstanding embroidery in Pretoria and all around the country for years, and we pride ourselves on being embroidery specialists with many high-value clients around South Africa. For more information about our embroidery and branding of corporate clothing and other items in Pretoria, give our friendly team a call today!