Outshine Competitors and Steal Hearts with the Barron Clothing Brand
Are you a struggling SME searching for a marketing strategy that will put your brand back on the map? Today, four in ten SMEs do not have the financial resources to make a comeback after the pandemic. Amid mounting economic turmoil coupled with the permanent devastation left by 2020s Level-5 lockdown, numerous businesses lost tens and hundreds of thousands, with many retrenching employees and downscaling to smaller workspaces within the suburbs.
The pandemic has thrown the global workforce into a massive spin, turning the business sector upside down. Today, in 2021, a great product or service is now no longer enough. To outshine competitors, you must get your brand out on the streets and in the minds of your potential and existing customers. However, in a competitive landscape fused with financial loss and shrinking profits, SMEs must innovate to steal the hearts of their consumers.
Quality and Professionalism Earns Trust and Loyalty
A successful way to draw in customers and drive sales is to dress your employees for success in branded corporate clothing. Widely used to achieve logo and value recognition at a fraction of traditional marketing costs, branded workwear is a proven strategy that promotes a better image, adding professionalism to brands. A clean and stylish appearance will cement a positive impression, which develops customer loyalty and trust – the qualities required to steal hearts and better sales.
Free Advertising 365 Days A Year
The days of spending tens of thousands on below and-above-the-line marketing are long gone. Not only does branded clothing cost a fraction of the price of traditional advertising costs, but your clothes pay for themselves in free advertising. From the train, gym, coffee shop, shopping centres, and school day care to the grocery store after work and more – your clothing markets your brand for free, every day.
A corporate clothing culture is worth its weight in gold. Not only does it better a company’s bottom line, but it also saves employees money on workplace fashion, which is helpful in today’s economy. However, to get the very best ROI out of your marketing investment, you need to partner with a quality apparel brand like the Barron brand.
Barron Outshines the Benchmark
Barron, the largest apparel brand in the Southern Hemisphere, proudly delivers its quality apparel collections to private and government organisations throughout SA. Barron is leading the way in corporate, safety, leisure, and promotional clothing, and incorporating Barron clothing into your marketing budget is an investment that will see an excellent ROI.