A Stitch in Time: Highlighting your Brand Through Embroidery
With all the options available to create quality branded workwear and corporate clothing, embroidery still comes out tops when it comes to durability, visibility and, quite simply, the most elegant, high-quality and professional finish. Branding that has been achieved using embroidery rather than other methods such as screen printing or heat transfer has the huge advantage of being far more durable and long lasting; embroidered logos do not fade, crack or peel off – wash after wash after wash. A professional embroidery company will ensure that the finished product is of excellent quality and a superb reflection of your brand’s visual identity, while also offering advice on how best your logo can be translated into an embroidered design.
Embroidery can be applied to almost any kind of fabric and as multiple applications in corporate and work clothing. From professional branded office wear, to casual corporate wear, as well as overalls and industry specific protective clothing, embroidery is an excellent branding and promotional tool.
When considering an embroidered design for your corporate clothing, it is important to consider the following:
- Your embroidery company may suggest simplifying your logo to the bare minimum, and this is great advice to follow if you are looking for the best end result. While advances in technology make it possible for even complex designs to be embroidered, clean and simple lines will always make for the most eye catching and effective finished product.
- Keep colours to a minimum. The most striking embroidered branding is the result of high contrast between the fabric – the background – and the embroidered design. Too many colours confuse the eye, especially if the area to be embroidered is small.
- The type, colour and thickness of fabric to be embroidered all play a role in how effective the embroidered branding will be. Keep an open mind and be advised by your embroidery company during the planning stages of your embroidered clothing – they know their stuff and always have your best interests at heart.
As the largest independent embroidery company in Pretoria, Top 2 Toe has an excellent 20 year track record of offering superb digital embroidery services to a number of well known South African companies. At Top 2 Toe, we also provide a wide variety of renowned workwear and corporate clothing brands, including protective clothing, stocking only quality products and offering the best advice to suit your company’s needs. Contact us today for further information.